Training Development Evaluation and Measurement

Question: Discuss about the Training Development Evaluation and Measurement. Answer: Introduction: The transportation industry is one of the most expanding and advancing industry among the different other industries of the business sector. The taxi industry is one of the most important part of the transport industry because of the services it provides Shaheen Cohen (2013). Not only the taxi industry but the whole of the transport industry has been benefitted and advanced due to the large scale of technological innovations of the modern days. However, this innovation in the taxi industry and the growth and change in demand patterns has been of benefit to some companies but has become the reason of downfall of the others (channelnewsasia.com, 2016). In the face of competition in the transportation sector, training of the new drivers and existing taxi drivers about the technology is necessary. High standard training improves the regulatory condition of taxi industry. Training increases the efficiency of the taxi drivers and services of the industry. The implementation of the new mechanism and business strategies in the taxi industry of Singapore has resulted in downfall and suffering of the general cab industry. In this particular research paper the current situation of the industry would be analysed through the Comfort Transportation and the other sharing economies such as Grab Car and Uber. As it has been mentioned by Watanabe, Naveed Neittaanmki (2016), the general taxi companies such as the Comfort Transportation and the City Cab of Singapore has been greatly affected by the launch of the sharing economies such as the Grab Car and Uber. The company Comfort Transportation has also been affected due to this and is facing a great challenge and competition because of the Grab Car Transportation. The introduction of the advanced and easy sharing economy in Singapore has resulted in the sufferings and downfall of the traditional taxi firms revenue generation. The industry has also been affected due to its adaptability issues as this industry is still working according to the traditional system and there are also low flexibility issues in this industry (Li, 2016). Training of the taxi drivers improves the skills, knowledge about the market, customer needs, attitude of the taxi drivers and social behaviour. It has been seen from the market study that the Uber cab takes lesse r time to reach and response to the customers compared to the taxis. Hence, training is required to change the skill and attitude of the taxi drivers. The taxi drivers need to learn how to meet the demand of the passengers. However, with the introduction of advances technology and advanced sharing economy, the managers of Comfort also realized the needs for reframing their business goals and objectives so that they could survive in the impacting issues. The basic change that was required in the company was being flexible and so the company decided to provide its customers with their demand and also ensure their safety and the stabilizing of the journey prices was also decided as it would also help in mitigating current problems (Henten Windekilde, 2016). To increase the revenue of the company that has gone down, the company decided to provide a 24*7 service and that too without any surge charges so that it may attract more customers than the sharing economy. However, for the development in the environmental conditions the drivers of the company require to be given adequate training on how to drive safely, behave with consumer, fulfil consumers demand and maintain the vehicle (Jonassen Grabowski, (2012). According to Zahraei et al. (2016), the developing outcomes for the Comfort Company could be assessed by analysing the different training needs of the company. The training needs of the company can be categorised in three such as occupational, organizational and individual service. The company requires acting accordingly so that it can integrate the learning outcome of these three types of training and can mitigate the deficiency in this company. There are a few factors like skills, knowledge, training, attitude and behaviour of the employees that act as the key roles in achieving the companys goal according to the occupational needs (Li, 2016). The fulfilling of the companys organizational needs is the basis of improving the success strategy and decision making process of the company. The inability of the traditional taxi services to change, adapt and flexibility has resulted in the dominance of the sharing economy. The firm therefore require getting involved in the training and skill development programs in order to maximize the competitive advantage factor as compared to the sharing economy (Phillips Phillips, 2016). The management of the company requires giving focus on the safety management for its customers and also for providing them with benefits of a large scale service industry. The individual needs of the company are related to its employees and so the company requires taking the personal requirement of its employees into consideration and providing them with job security, insurance coverage and other services. An employment structure must be maintained by the company so that it could easily survive during the increased competition level (Jonassen Grabowski, 2012). The Comfort Company requires an improved and revised organizational structure along with the trained, skilled and experienced employees so that it could emerge as dominant to the sharing economy system. The workforce performance must be highlighted by the Comfort managers in order to reach and achieve the targeted goals. Focus needs to be given on the analysis and the training of the employees for skill development and new strategies along with the workforce goals are required to be introduced (Gan, An Miao, 2014). The skill developments methods include planning about own driving, efficient driving observation, training about effective emergency breaking and skid prevention, proper use of taxi meter, security camera. Training session needs to include verbal and communication skills along with technical skills. Communication skills include ability to handle difficult customer, acting at emergency situation, dealing with customers with disabilities. These training would improve the ta xi services of Comfort and its competitiveness in the transport industry. For the procurement of the companys goal of dominating the sharing economy and generating more revenue, the company targets in implementing the technological advancements, customer oriented, analytical skill, teamwork and adaptability in the company. The other aspects such as the organizational structure, leadership skills and risk management training are also being considered (Shaheen Cohen, 2013). Apart from giving training to the drivers, the employees of the company also require special training session given so that they could understand and demonstrate their duty well. This may include the giving of educational training to the employees or some on job training. The on job training, the employees are placed in the actual situation of the job, it is learning by doing. This type of training helps in the learning quickly of the methods by watching and facing the situation themselves. The on job training may include the training sessions such as sensitivity training, transactional analysis or straight lectures. The location recognising services would also be introduced in the cab and the driver would be given training regarding on how to use and understand the maps while picking up the customers. The Comfort Company has taken up many skill training and development program to its employees and it also gives special attention on giving originality and inventiveness training of the business framework. These are goal oriented training services that have been taken up by the Comfort managers in order to operate successfully in Singapore (Watanabe, Naveed Neittaanmki, 2014). As mentioned by Henten Windekilde (2016) the mental attitude of the workforce tends to indicate their behaviors towards the growing competition. Despite cabbies welcoming rivalry, a presence of inequality forms the main source of reluctance. Unlike sharing economy, a good level of internal and external communication is beneficial to the drivers. Additionally, perpetual skills, mental models, attention, collaboration and multi dimensional behavior also contribute effectively. Around a $64 thousand funding scheme is required for the Comfort Company in order to implement a effectively structured and continuous training session for its employ. For the purpose of dominating the sharing economy and the company requires implementing of different training and skill development programs for teaching the employees and the drivers the driving skill, behavior, maintaining the vehicle, ensure safety and others. These training sessions would require adequate amount of money for training the employees (Gan, An Miao, 2014) The further investment would have to be done in order to install the road mapping device in all the cabs so that the drivers could get the benefit of location recognizing services. The employees are also required to be given training on how to use, understand and operate the road map device (Phillips Phillips, 2016). Conclusion: By analysing the research study above, it can be concluded that even after the dominance and preference of the sharing economy by the general mass of Singapore, there still exist a chance of comeback for the tradition cab services of the nation with few changes and improvement in the technology system of the company. With the help of the effective organizational structure, proper planning and skilled training and development, the traditional cab services like the Comfort Transportation would be able to regain their original position and revenue generation in Singapore. References: Gan, J., An, B., Miao, C. (2014, May). An efficient algorithm for taxi system optimization. InProceedings of the 2014 international conference on Autonomous agents and multi-agent systems(pp. 1465-1466). 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